A project by iHub Research and Ushahidi, Umati was born out of the influence social media was seen to have had on the 2007/8 post election violence. The Umati project sought to identify and understand the use of dangerous speech in the Kenyan online space. The goals of the project were:
- To propose both a workable definition of hate speech and a contextualized methodology for online hate speech tracking, that can be replicated locally and in other countries.
- To collect and monitor the occurrence of hate speech in the Kenyan online space.
- To forward any distress calls the Umati team came across online, e.g. on Twitter and Facebook, to Uchaguzi (www.uchaguzi.com). Uchaguzi is a technology-based system that enables citizens to report and keep an eye on election-related events on the ground.
- To further education on the possible outcomes of hate speech, so as to promote civil communication and interaction in both online and offline spaces.